Opening (5 minutes)

• Welcome and Introductions: Warmly welcome everyone to the event and express excitement for connecting with the executive team. Briefly introduce the purpose of the session and highlight its value for participants.
• Icebreaker: Ask participants to share a recent company initiative or news item they're particularly excited about and why.

Discussion (25 minutes)

• Strategic Vision and Goals:
  • Provide a clear overview of the company's key strategic priorities and goals for the coming year(s).
  • Discuss the rationale behind these goals, emphasizing their impact on the company's future growth and success.
  • Open the floor for questions and encourage participants to share their perspectives on the company's direction.
• Employee Contribution and Impact:
  • Explain how employee contributions are crucial to achieving strategic goals.
  • Highlight opportunities for employees to engage in strategic initiatives, share ideas, and make a meaningful impact on the company's success.
  • Encourage participants to share their ideas and perspectives on how they can contribute to the company's strategic vision.
• Staying Informed and Engaged:
  • Provide an overview of company communication channels and resources (e.g., intranet, newsletters, company events) that keep employees informed about news, updates, and initiatives.
  • Encourage active participation in these channels and emphasize the importance of staying informed to effectively contribute.
  • Discuss how employees can leverage these resources to stay connected and engaged with the company's strategic direction.

Networking and Q&A (15 minutes)

• Facilitated Networking: Structure a brief networking session, allowing participants to connect with each other and the executive team in smaller groups. This can be facilitated through a structured "speed networking" format or informal mingling time.
• Open Q&A: Dedicate time for participants to ask the executive team questions about the company, its future, or any other topics of interest.

Closing (5 minutes)

• Thank You & Appreciation: Express gratitude for everyone's participation and emphasize the importance of ongoing engagement and communication.
• Call to Action: Encourage participants to continue staying informed, engaged, and involved in shaping the company's future.

Additional Tips:

• Interactive Format: Keep the session interactive by incorporating polls, questions, and opportunities for audience participation.
• Visual Aids: Utilize visual aids (e.g., slides, presentations) to enhance understanding and engagement.
• Open Communication: Create a welcoming and open environment where participants feel comfortable asking questions and sharing their perspectives.
• Feedback Loop: Establish a mechanism for gathering feedback from participants to improve future events and communication.

Note: This conversation guide is a starting point and can be adapted to fit the specific needs and interests of the group and the company's communication strategy.